"It was like getting a year's worth of experience in a day. - Consultant, McKinsey."
[Consultant, McKinsey]

"The best course I have had in my career - it changed the way I work."
[Manager, Retail, BP Portuguesa]        

"This course was exceptionally interesting. The sales technciques we used in the simulation are highly applicable to our own business."
[Accounts Manager, Fujitsu Services, Portugal]

The key to long term business success is the strategic skill of managers - in marketing, sales and competitive strategy.

Our world-beating workshops will develop those skills.

Sales CoPilot

Marketing CoPilot

Strategy CoPilot


Client-tailored strategy workshops

Imparta's CoPilot® learning programmes
World-leading e-media solutions with advanced business simulations

In partnership with top award-winning e-media management training specialists, Imparta, we are proud to offer the most advanced and successful e-learning and multimedia workshop courses in: consultative sales, marketing and strategy. Using a mixture of live workshops, multimedia tutorials and hyper-realistic business simulations, we guarantee a profound and enjoyable learning experience.

The CoPilot programmes are written and supported by world leading authorities from London Business School, INSEAD and B2B sales guru Neil Rackham, creator of Spin Selling.

Sales CoPilot - Creating Client Value
World-beating B2B consultative sales skills

As a new sales manager for HR and recruitment consultants Leigh Peller, you're under pressure to deliver results not just in volume but in the quality of client relationships. You need to learn how to create client value fast. The advanced interactive tutorials, workshop discussions and group exercises will take you through all the theory and techniques you will need not only to achieve the simulation objectives but to create client value and profitable business in real business life.
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Marketing CoPilot
Strategic marketing for professionals

Your challenge, as the new Marketing Director of technology company Abatex, will be to create a new and effective marketing strategy in the face of ruthless competition. The simulation and extensive interactive tutorials will focus not only on immediate marketing issues but also on the wider financial, business and strategic context of the decisions marketers have to take. As well as the tutorials, your learning will be expanded and reinforced in workshop discussions and group exercises.
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Strategy CoPilot
A complete business strategy course

You will be asked to analyse and redefine the whole competitive strategy of the Acme Bottle company. Just like in real life, you will face unexpected challenges and tough time deadlines. To carry out the simulation objectives you will follow an in-depth programme of interactive tutorials, supplemented and reinforced by group exercises and workshop discussions.
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Client-tailored business strategy workshops

We offer tailored workshops on business strategy adapted to your specific business needs and the industry in which you compete.

Calling on a wide range of strategic techniques and models we will help you learn how to plan your company's strategy to stay ahead of the competition now and in the future.

Our facilitators will show you, in interactive workshop presentation, group exercises and debate. the best tools for analysing your company's competitive advantage and its relationship with its customers and competitors. You will find out how to understand what core competencies can be leveraged to make you continue to compete succesfully as the business and economic environment changes.
More details...

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